Showing your customers that your company cares about the environment is a great way to express your environmental concerns, give your company a positive community image, and earn yourself some valuable advertising.

Choosing Environmentally Friendly Materials

Regardless of what earth friendly promotional products you’ll be using, ensuring they’re made from eco friendly materials is the first step to greener advertising.  Your products should be manufactured in a manner that reduces pollution and waste, so check with your supplier to see if they follow environmentally safe production processes and determine if the materials they use are recycled and biodegradable.

Choose recycled products whenever possible.  Try using recycled paper for all your flyers, posters, and business cards and recycled plastics for promotional water bottles.  Reducing packaging as much as you can will make your earth friendly promotional products even greener.  When shipping, check with your manufacturer regarding packaging procedures and try cutting back on excess waste if you can.

Ideas for Earth Friendly Promotional Products

What kinds of products do you plan to offer your customers?  If you’re going to give them earth friendly promotional products, you might as well be sure you’re giving them something useful that won’t end up in a landfill.  Reusable water bottles and travel mugs are a great way to show your company encourages reusable products and can be handy to give your staff for using at work as well.

Reusable tote bags are excellent for advertising while still putting an environmentally friendly message out there.  You’ll most likely have your company name and logo printed on the bag, but adding an environmentally friendly slogan is just one more step you can take to really deliver your message.

Other items, such as mugs, pens, Frisbees, and t-shirts are great as long as you ensure they are being made with environmentally safe materials and they are stylish enough that your customers will want to keep them.  Using appealing logos and lettering on an item will encourage customers to keep your earth friendly promotional products; then, not only do these items stay out of a landfill, they continue to advertise for you.

Other Ways to Help Your Company Go Green

You don’t have to stop at earth friendly promotional products to play a bigger role in saving the environment.  Setting up carpooling programs, reusing and recycling old office equipment, using recycled paper products, and encouraging the use of reusable water bottles are all ways you can reduce waste while encouraging your customers and employees to do the same.